EarthQuake Media taps Davidman as President and Chief Executive Officer
NEW YORK, NY February 5, 2001- EarthQuake Media announces the placement of Robert Davidman to the position of President, Chief Executive Officer. Davidman will be responsible for driving the company’s long-term strategy and to lead the company’s efforts in media integration. Davidman’s move into this position reflects EarthQuake’s continued focus on providing truly integrated media solutions for their clients.
EarthQuake is one of the only agencies out there that gets it. Clients demand more return on their investments and are more accountable for their advertising dollars spent these days, and EarthQuake has proven to be very successful in these areas. The team here is comprised of very talented individuals that will make my job easy and most of all fun, remarked Davidman on his decision to join EarthQuake Media.
Davidman comes to EarthQuake Media with a wealth of high-level experience in senior management, advertising, marketing and sales. As Director of International Broadcast Services for Yahoo (Nasdaq:YHOO) he helped develop and implement the Internet broadcast business model in 24 countries outside the United States. At Yahoo, Davidman served as a company spokesperson, consulted with customers about their integrated strategies and worked with senior management on sustaining the business long-term in their local countries.
Prior to Yahoo, Davidman was Senior Director of Sales and Marketing Technology for Broadcast.com. At Broadcast, he developed the sales strategies and revenue models for the startup. He also built the sales forces for the three major departments inherent to their business. Davidman was responsible for forecasting and achieving the sales goals, which eventually lead to a groundbreaking IPO. His other responsibilities included presenting to top-level advertisers and marketers on how to integrate the technology into their advertising plans.