Who we are
Your work is handled by senior media professionals with a breadth of relevant experience.
We have a proven track record in both traditional and emerging media.
- We’ve been working in online media since 1994.
We have the right mix of expertise:
- Digital (online, wireless, emerging platforms)
- National and Local TV Advertising
- Radio
- Print (newspapers, magazines)
- Out of Home
- Events and Sponsorship Marketing
- Public Relations
- Social Media
Robert Davidman
Chairman and Chief Executive Officer
Robert Davidman has over 15 years of integrated media experience with a strong focus on new business models in the new economy. Robert’s areas of expertise include broadcast media, corporate strategy development, and marketing planning and strategy. Over the years, Robert has developed and delivered strategies for a wide range of companies including Sunshine Wireless Communications, Broadcast.com, and Yahoo.
Robert was named Chairman and Chief Executive Officer of EarthQuake Media, an integrated media solutions company, in February 2001. In this position, he is responsible for driving the company’s long-term strategy and leading its efforts in media integration.
Before joining EarthQuake, Robert was the Director of International Broadcast Services for Yahoo, where he developed and implemented the Internet broadcast business model in 24 countries outside the United States. At Yahoo, Robert served as a company evangelist, consulted with customers such as Intel, NY Life Insurance Company, Avantel, and Columbia TriStar films about their integrated strategies and counseled senior management at Yahoo on how to sustain the business long term in their local countries.
Prior to Yahoo, Robert was Senior Director of Sales and Marketing Technology for Broadcast.com. At Broadcast, he developed the sales strategies and revenue models for the startup. He also built the sales forces for the three major departments inherent to Broadcast.com’s business. Robert was responsible for forecasting and achieving the company’s sales goals, which eventually lead to a groundbreaking IPO. He was also responsible for evangelizing to advertisers and marketers such as J. Walter Thompson and BBDO on how to integrate the technology into their advertising plans.
Before joining Broadcast.com, Robert was a sports specialist for the Florida Marlins Radio Network, where he sold comprehensive sports marketing packages for the baseball broadcasts. Some of the major clients he worked with were Fina Oil Company, Allstate Insurance, and The Trane Company.
At the beginning of his career, Robert was very entrepreneurial and started his own music management company called Steady Premonition. He represented several artists, for whom he helped secure major label recording contracts, and promoted numerous concerts in the New York City area.
Robert is also actively involved in community affairs. He teaches a course in arts and entertainment to high school seniors as a volunteer in the Junior Achievement program, the nationally renowned initiative that brings real-life business experience and guidance into the classroom to help students make informed, intelligent decisions about their future. Robert himself was a student in a Junior Achievement class in high school, and sees his volunteer work for JA as a way of giving something back to a program that he found to be extremely beneficial to his later entrance into the business world.
Jon Davidman
President
Jon Davidman is the President and Co-Founder of EarthQuake Media. Since its formation in 1999, New York-based EarthQuake has emerged as one of the advertising industry’s leading integrated media solutions companies. EarthQuake has engineered major multimedia advertising campaigns using traditional assets and translating them to the web, in addition to integrated TV, radio, print and internet marketing campaigns. By incorporating multiple forms of media, EarthQuake provides its clients with the opportunity to speak directly to individuals by not only reaching and talking to consumers as a mass market, but also engaging them one-on-one, into interactive participation.
Prior to launching EarthQuake Media, Mr. Davidman was one of early drivers of Yahoo!’s growth into one of the Internet’s leading success stories. At Yahoo!, Mr. Davidman worked in the Strategic Alliance Group, where he created a variety of business opportunities that generated millions of dollars in new revenue for the Internet portal. These early successes played a major role in starting Yahoo! on its path to success as an Internet powerhouse.
Yahoo! was not Mr. Davidman’s first Internet success. He was a Senior Account Executive at Broadcast.com, as well as Director of Sportsworld.com, a Broadcast.com division. As one of Broadcast.com’s first employees, Mr. Davidman was instrumental in the development of viable revenue streams and an entirely new business unit for the publicly held company. Broadcast.com was later sold to Yahoo! for more than $6 billion.
Mr. Davidman holds a Bachelor of Science Degree from the School of Journalism and Mass Communication at the University of Colorado at Boulder. He majored in advertising with an emphasis in media and marketing.
Jeff Giacchetti
Vice President, Director of Integrated Media
Jeff develops fully integrated campaigns for HBO, Cinemax, Magnolia Pictures, and Film Movement. He works across Internet, TV, print, radio, sponsorship, out-of-home and wireless media.
Prior to joining EarthQuake, Jeff was a Senior Media Manager at VNU Business Marketing, within their Worldwide Sports Division. There he was involved in the business-to-business media marketing for clients such as Under Armour, Starter, and Woolrich Brands.
Jeff earned a bachelor’s degree from Fordham University in New York.
Jon Lumerman
Vice President, Director of Integrated Media
Jon is responsible for media strategy, research, planning and buying for EarthQuake clients. He has developed and lead numerous campaigns including TV, print, radio, Internet, and out-of-home. Jon was named to Media Magazines “Top 10 Rising Stars” of 2006.
Prior to joining EarthQuake, Jon was a Senior Buyer at Universal McCann. There he managed the buying for clients such as Kohl’s Department Store, Maytag and Hoover.
Prior to McCann, Jon was a Media Buyer at MediaVest. In this role, he was responsible for the daily account management for clients such as Heineken, Enterprise Rent-A-Car, Avon, Philip Morris and Procter & Gamble.
Bobby Markowitz
Vice President, Experiential Marketing
Since July 2005, when Bobby Markowitz joined EarthQuake Media, he has spearheaded the rapid growth of EarthQuake Media’s events, sponsorships and promotional efforts . In doing so, he is shaping a new paradigm for events, sponsorships and customer acquisition that he also believes can reshape America’s attitudes towards the experiential marketing medium for customer acquisition.
Prior to joining EarthQuake Media, Markowitz built and directed the marketing for Ziff Davis Media’s video gamer social network 1UP.com and Sports.com, Europe’s largest online sports entertainment destination. Also while in Europe, Markowitz developed business and activated sponsorships for RPMC, an experiential marketing excitement agency.